Hydration Drops for Prime Day
Liquid I.V.
General Manager & Executive Creative Director
Amazon, Brand Innovation Lab
2024
For Prime Day 2024, we launched an innovative summer campaign that paired Liquid I.V.'s next-generation hydration technology with Amazon's next-gen drone delivery tech.
Case Study
Amazon Live on Prime Day 2024
Featuring Olivia Culpo
Credits
Head of NA Endemic
Adam Stalker
Head of US CPG & Grocery/ECD
Joseph Delhommer
Creative Director
Jason Gold
Design Director
Joseph Dasaro
Senior Art Director
Eddie Camacho
Senior Copywriter
Victoria Spagnuolo
Design Technologist
Joohyun Park
IX Designer
Boddy Suta
Solutions Manager
Andrew Haynes
Becca Breasher
Strategy & Analytics
Jono Lum
Simge Okut
Ellie Shahrokh
Account
Stephanie Lau
Caleb Bradham
Marsha-Ann Berrick
Christina Fierro
Amazon Live
Katie Weintraub
Rachel Kader
Morgan Wiener
Sabrina Norman
Richard Cortes
Production
Rad Olievschi
Ryan Cunningham
Ryan Atenhan
Director
Tim Abshire
Production Company
Gear Seven
©2025 Joseph Delhommer
High fives to all the awesome individuals who helped make this work possible.