
ADP Breaking Barriers
SXSW BRAND ACTIVATION
Creative Director
Havas New York
2019
From gender discrimination to outdated technology, today’s workplace remains plagued by barriers that hold people back. To demonstrate ADP’s commitment to “designing a better way to work”, we invited festival-goers at SXSW 2019 to take matters into their own hands.
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CASE STUDY
FOUR BREAK ROOMS
Each representing the four major work barriers affecting employees today.


ACTIVATION AT SXSW 2019


RECOGNITION
2019 THE DRUM OOH AWARDS
+ Merit, Experiential
+ Shortlist, Spectacular
PRESS
Entrepreneur
Bloomberg
NBC
Fox News
SXSW
Adweek
CREDITS
CCO
Harry Bernstein
ECD
Israel Garber
CD
Joseph Delhommer
Nick Elliott
Senior Art Director
Eduardo Camacho
Senior Copywriter
Taylor Schumaker
Design
Melissa DeOliveira
Strategy
Lucien Etori
Jess Sheehan
Julia Cohen
Account
Stefanie Kubanka
Alla Makagon
Leah Drewnowski
Thomas Giordano
Executive Producer
Arturo Hernandez
PR Partner
Havas Formula
Media Partner
WIRED/Condé Nast
Havas Media
Production Partner
Fresh Wata
LA Photo Party
Event Photography
Callie Richmond
Philip Edsel
Joseph Delhommer is an Executive Creative Director and Business Leader based in Brooklyn, NY.
© 2025
High fives to all the amazing individuals who helped make this work possible.